Esteemed
Hong Kong fine jewellers Larry
Jewelry once again opened the doors of its 1,130 square-feet ION Orchard boutique on 24
June 2015, following the completion of an elaborate refurbishment. Famed for
its fine diamonds, gemstones and craftsmanship, as well as being the sole
distributor of Lazare Diamonds® in Singapore and Indonesia, it currently has two local
boutiques located at Paragon Shopping Mall and ION Orchard.
Officially
launched by its Executive Director and Chief Executive Officer Caric Hon,
Retail Director Eric Tay and Administrative Director Catherine Ng, a fresh
exclusive bridal concept was also unveiled to a prestigiously select gathering
of VIP guests, socialites and jewellery connoisseurs alike in the revamped deluxe
boutique.
The pioneering
bridal concept introduced at the re-opening is exclusive to the ION Orchard
boutique. Promising an unforgettable shopping experience, it features
by-appointment-only jewellery consultations helmed by their dedicated and
experienced service team. The boutique has also expanded its range of jewellery
collections to offer even more sumptuous choices for the big day and beyond –
exquisite collections for special moments in life, such as Mothers’ Day and
graduations, were also rolled out at the revamped outlet.
Tudor Necklace in 18K White Gold, SGD $17,200 from Larry
Jewelry’s Eternal Bride Collection
Larry
Jewelry’s latest bridal offering, the Eternal Bride Collection, was also
unveiled by Mr. Caric Hon at the event to commemorate the new bridal concept. Eight
signature wedding jewellery styles will perfectly complement and highlight any
bride’s sense of individuality. The collection distils the best of timeless
phases in fashion history to offer adornments like no other, celebrating the
diversity in brides – from the intricate femininity embodied by the “Romantic”
series to the alternative edginess that free spirits will love in the “Art
Noveau” set.
The
event also highlighted the brand’s aim of fine-tuning itself to match the rising
affluence and cosmopolitanism of the region. This is elegantly reflected in the
understated yet unmistakeably luxurious revamped interiors of the boutique. Plush
furniture and ambient lighting convey lavish flair, balanced by signature hues
of “Larry Blue” throughout the boutique that render the shopping experience a
leisurely, enjoyable one. Jewellery collections can also be expected to expand
in range and style to better cater to gilded globetrotters.
Larry Jewelry’s
refurbished ION Orchard Boutique follows the 2014 revamp of its flagship store
in Paragon Shopping Mall, in an ongoing rebranding exercise which aims to
diversify the brand’s portfolio and business segments across Asia Pacific. It
has swept numerous awards, including being the first winner of De Beers
International Awards, the Singapore Service Star (2010 to 2012), the Excellent
Service Award (2005 to 2010) and the Tourism Host Award in 2011 (Retail
Category).
